Oct 16, 2007 by Pedro Serrão

Cityroom (The New York Times), has invited 8 designers to critique the new NYC Taxi Logo:
Perhaps not since 1970, when all medallion cabs were required by law to be painted yellow (to distinguish them from gypsy cabs), has the face of the New York City taxi changed so noticeably. City Room asked a number of designers and typographers to critique the new logo, which is being placed on medallion cabs as they go in for regular inspections. We even asked some to propose their own versions if they cared to. We will be showing their responses through the week.
Continue reading the article.
Via Villatype.
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Sep 21, 2007 by Pedro Serrão

Just amazing…:)
We have interviewed Si Scott on this blog approximately one year ago, and since then, he kept getting better and better.
He designed/illustrated & art directed this Resonate series, for a new monthly music collective which is going to be released every month in a poster packaging format with a different animal each time.
Look at these “just arrived” images of some of his latest work.





Hot bunny for the cosh gallery exhibition - ‘that’s all folks - the bunny show’.

The Tank Theory one is for a high end T-shirt brand in New York (the design is made up out of naked women).
Flip it 180 and look at the chin it is a women on her back - and where the horns join the head also.
Si Scott Studio
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May 29, 2007 by Pedro Serrão
Ok, you problably know this, but I had never seen this logo before:
The first Apple’s logotype, designed by Ronald Wayne. Wow… and check the first computer, the Apple I:

Long live Wikipedia (Typography of Apple Inc).
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Apr 30, 2007 by Pedro Serrão

The first book devoted entirely to typographic tattoos.
It has been called INSPIRING, SHOCKING, AND VOYEURISTIC… BODY TYPE explores the ideas and emotions behind this indelible commitment.
From Shakespeare to Radiohead, from Dante to James Joyce, from celebrations of love to homage and memorial, the wide breadth of messages captured provides insight into the human condition.
BODY TYPE is not only for tattoo aficionados, but also for all lovers of the written word.

Get it here.
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Apr 20, 2007 by Pedro Serrão

With her first line of clothing due to cause riots in Topshop at the beginning of next month, plus other projects in the pipeline, Brand Moss has arrived, her new image sealed by an identity masterminded by Peter Saville, in collaboration with typographer Paul Barnes.
Read the full article at Creative Review.
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Apr 13, 2007 by Pedro Serrão
Mar 20, 2007 by Pedro Serrão
TIME Magazine has been redesigned by Pentagram.
As Stengel says in the editor’s letter in the new issue, “This issue of TIME marks a new beginning. The magazine has a new look and structure. Every issue of TIME tells a larger story about the world we live in, and we wanted to create a design that would best present that story.”
“The magazine has been modernized,” Hayman agrees, “but it still has the TIME ‘DNA.’ We deliberately chose fonts and design elements that echo classic TIME magazine.” During the redesign process, Hayman worked closely with TIME’s in-house team, including Stengel, Hochstein and deputy art directors Cynthia Hoffman and D.W. Pine.

Paula Scher, who collaborated with Hayman on the redesign prototype, explained part of the thought process behind the project. “We created a system that we thought would resonate with today’s readers. It’s full of quick bits and relevant info, but still retains the spirit of TIME. We used the display typeface Franklin Gothic that was part of the history of the magazine, and revisited the grid used by Walter Bernard,” the legendary editorial designer.
Source: Pentagram’s Blog.
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Mar 15, 2007 by Pedro Serrão

THIS is strong work
Source: ManyStuff
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Mar 14, 2007 by Pedro Serrão

Siruca™ is a custom stencil font designed for low-budget signage projects, together with its pictograms.
Also check other fonts by Fabrizio Schavi.
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Jan 18, 2007 by Pedro Serrão

BaseLAB specializes in designing new and custom fonts, customizing existing fonts, producing fonts and logotype design and optimization. They also create small tools and programs for specific client needs and also for designer’s recreation.
From the alrealy wonderfull Base.
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